Adding high-quality visuals to your Google Business Profile significantly boosts visibility and engagement. According to Google, businesses with photos receive:
- 42% more requests for directions 
- 35% more click-throughs to their websites 
- Are twice as likely to attract interest 
Here’s your complete guide to choosing, optimizing, and uploading the right visuals.
📸 What Type of Visual Content to Post
| Content Type | What to Include | 
| Storefront & Interior | Showcase your entrance, inside space, seating, and ambiance | 
| Products & Services | Highlight bestsellers, featured services, and displays | 
| Staff in Action | Photos of your team at work — adds personality and trust | 
| Customer Interactions | Happy customers, testimonials, and real-life experiences | 
| Seasonal & Events | New products, holiday décor, sales, or community events | 
✅ Best Practices for Visuals
| Do This | Why It Matters | 
| Use High-Quality Images | Clear, high-resolution photos improve professionalism and engagement | 
| Use Descriptive Filenames | Improves image indexing and SEO (e.g.,  | 
| Keep It Authentic | Real photos resonate more than stock photos | 
| Update Regularly | Signals that your business is active and in tune with the season | 
| Show Faces & Activity | Helps users connect emotionally with your business | 
| Use Natural Lighting | Creates a welcoming and polished look without filters | 
❌ What to Avoid
| Don’t Do This | Reason | 
| ❌ Use stock images | Appears generic and less trustworthy | 
| ❌ Over-edit or over-filter photos | Can mislead or look unprofessional | 
| ❌ Include watermarks or ads | Distracts from your business and violates Google's image guidelines | 
| ❌ Misrepresent your business | Accuracy is key to trust and avoiding negative feedback | 
| ❌ Upload cluttered or unfocused images | Keep it clean and visually understandable | 
📐 Image Upload Requirements
| Parameter | Specification | 
| Format | JPG or PNG | 
| File Size | Between 10 KB and 5 MB | 
| Recommended Resolution | At least 720 x 720 px (square), or 4:3 / 16:9 aspect ratio | 
| Cropping | Use Mobal’s built-in crop tool before uploading | 
| Quality | In focus, well-lit, no excessive filters or edits | 
🎥 Video Upload Requirements
| Parameter | Specification | 
| Max Duration | 30 seconds | 
| Max File Size | 75 MB | 
| Resolution | 720p or higher | 
📌 Pro Tip: Use the “Media” section in Mobal to upload, crop, reorder, and manage your visuals easily across all your business profiles.
🔐 Compliance Reminder
All photos and videos must follow Google’s content policy.
Avoid anything offensive, misleading, or unrelated to your business.
👇 Final Checklist
✅ Real, high-quality photos
✅ Seasonal or event-specific updates
✅ No stock, ads, or watermarks
✅ Optimized filenames for SEO
✅ Cropped and resized to recommended dimensions
Need help choosing the right visuals or editing them in Mobal?
Reach out to [email protected] or chat with us in-app!

