Facebook, the world's largest social media platform, is a hub for connecting with friends and sharing content and offers comprehensive location-based services. Facebook Maps is another map directory available on the Facebook app.

Google Maps is more widely used than Facebook Maps, but Facebook has a large user base, especially among older demographics. Facebook Maps allows businesses to create a location page listing their address, phone number, and hours of operation. This makes it a critical map directory for companies that want to reach older audiences.

Local businesses or organizations create individual Facebook pages. They use these pages to promote products, services, and events to a local audience. Users can like and follow these pages to stay updated on what's happening in their community.

Mobal directly connects with Facebook, pushing data to Facebook and receiving data from there.