Connect your Instagram Business account to a location in Mobal to see its performance data, such as engagement, reach and audience, on the Instagram tab in Analytics. This guide covers what you need before you start, how to connect and how to check it worked.
Prerequisites
Instagram Business or Creator account
Facebook Page linked to your Instagram account
Full control of both the Facebook Page and the Instagram account, given directly on each
Connect Your Account
Go to Profiles in the left menu and open the location.
Select the Connections tab.
Find Instagram and click Connect.
Choose Instagram login for business and log in with the Facebook account that has full control of the Page and the Instagram account.
Grant Mobal access to:
All Instagram Business or Creator accounts you want to connect
All Facebook Pages linked to those accounts
The required permissions (see below)
Complete the second step, Setup preferences.
Connecting many locations? Go to Profiles, select the locations, click More bulk actions and choose Connect to Instagram under Integrations.
Required Permissions
During the connection flow, be sure to accept:
instagram_basicpages_show_listinstagram_manage_insightsads_read(optional)
These allow Mobal to fetch engagement, reach, and audience metrics. See Understanding Instagram Insights Permissions in Mobal for what each one does and how to check them.
What Happens After Connection?
Mobal will pull 30 days of insights data immediately.
Future data is refreshed automatically every 24 hours.
Verify Connection
On the location's Connections tab, Instagram shows as Connected.
To see the insights, go to Analytics in the left menu and select the Instagram tab.
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